Expert Graphic Design & Branding in Clapham Common, London

Hello, I’m Purdie — a designer based near Clapham Common who loves helping small businesses look and feel their best online and in print.

I keep the process friendly and stress-free, so your business looks as professional as the work you put into it.

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What I can help you with

Whether you’re starting fresh or improving what you already have, I can help with the design essentials that make your business look clear, consistent, and professional.

Graphic Design

From one-off pieces to full visual identity systems, I design graphics that feel right for your business and connect with the people you want to reach.

Brand Identity

Thoughtful, consistent branding that helps your business stand out — whether that’s online, in print, or out in the local community.

Squarespace Website Design

Clean, user-friendly Squarespace sites that make it easy for people to find, understand, and work with you.

View my work →

Why work with me

I’ve spent over 20 years working with businesses of all sizes — from local salons to big-name brands. What I’ve learned is that great design isn’t just about looking good, it’s about making things clear, consistent, and easy for your customers to connect with.

I work closely with you to understand what matters most, then design in a way that feels right for your business. Nothing overcomplicated, just thoughtful, effective design you’ll be proud to share.

See how I can help →
  • Purdie expertly guided me through the strategy process, making sure my brand identity and website perfectly matched my vision. I couldn’t have asked for a better partner in bringing my ideas to life!

    Gina — Fabulous Virtual Assistant

  • Throughout the process, Purdie kept the lines of communication open and delivered exactly what I needed. From updating my content to crafting the perfect website, her expertise truly worked wonders. I was so impressed by her attention to detail and commitment to quality! I’m absolutely thrilled with my new website!

    Sonny — Organic Exercise

  • I’ve had the pleasure of working with Purdie on a number of projects. She’s a fantastic collaborator, energetic with a strong pulse on current trends & styles and overall a wonderful creative leader.

    Alex P — VP

Let’s talk about your project

If you’re ready to get your branding or website sorted — or just want to chat about what’s possible — I’d love to hear from you. Send me a message and we can arrange a time to talk about your ideas.

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